from the idea that legitimate businesses that are trying to establish themselves on the Internet should have an ethical and affordable means of promoting themselves without resorting to SPAM, pop-up ads, or other unethical practices.

Any good promotion requires an audience. A group of people to look at what you want to show them. The problem then, is how do you get receptive audience? Anyone can plaster ads around the Internet. The better services try to display their ads to people with similar interests. That’s not good enough for us. Sure, sometimes these things get our attention, or even our business. Usually though, we filter them out. We consider them a nuisance, and that’s not what we want at all. We could hardly be proud of being a nuisance.

We want to build trust and a belief that a person can come to us for information that will be valuable to them. So we’re only going to show things to people that we know want to see them. Great! Why should people look at something they don’t want to?

From there our little idea started taking on a life of its own. We sincerely hope that your enjoyment grows as we continue to bring about our many planned features for this site!